The digital transformation is also affecting the manufacturing industry and is not only impacting work on the machines in the factory. Customers of these companies also expect seamless and efficient interaction with their suppliers, transparency across all processes and real-time insights into data and its intelligent utilisation.
Fully integrated customer portals offer companies the opportunity to meet these requirements and optimise their processes at the same time.
In order to utilise the benefits of fully integrated customer portals, networked machines and devices should not only be integrated into the customer portal. Rather, they should form the central element in the form of a fully integrated customer portal, around which all functionalities of the customer portal are grouped. This approach offers numerous advantages.
Companies can use this data to monetise insights and services relating to machines and thus open up new business models.
Replacing single-purpose apps with fully integrated portals requires nothing less than a paradigm shift. Fully integrated customer portals display all the required information and functions in one place for direct access by the customer in a context-sensitive manner. Machine data and documents, spare parts, maintenance and service history and much more. Information is provided where it is needed. This gives users a quick overview of the status of the machines and upcomin
Our maturity model supports the necessary transformation. It provides orientation and enables forward-looking planning, value-adding milestones and a long-term vision.
There are a large number of scattered single-purpose applications and data silos for customer and machine data.
Set up multiple authentication. There is a risk of inconsistent customer master data and a lack of overview of the install base.
Basic integration of existing applications into a customer portal. The basic data for the virtual machine park is available.
Establishment of a single sign-on to reduce login processes. The master data for Install Base is under a standardised interface. This results in a single point of contact for customer enquiries.
The basis for deeper integration at the next level has been laid.
A seamless customer experience thanks to the integration of customer and machine data. Business and operating data from the Install Base can be utilised.
Standardised corporate identity for the customer portal and applications as well as a 360-degree view of customer and machine data thanks to the integration of data sources.
The basis for personalisation and the prerequisite for data-driven integration at the next level have been created.
A highly integrated customer portal enables active management of the install base and is supported by predictive maintenance.
Data analytics leverages the potential of operating data to optimise maintenance, reduce downtimes and simplify spare parts orders.
Forms the basis for AI-based data analytics, future automation of spare parts orders and the identification of new business cases.
The technical implementation includes a transformation of the often existing heterogeneous system landscape with many distributed single-purpose applications. The goal is a fully integrated portal with a central user interface. adesso manages the transformation which, in contrast to greenfield approaches, takes up the existing infrastructure and leads it into the future.
Together with your team, we create a development plan that organises the system landscape, visualises data flows and provides relevant insights for optimisation. The technical status quo is thus contrasted with a target image that helps to manage the transformation.
The use of fully integrated customer portals increases efficiency, improves the customer experience and enables new business models. However, the implementation of such portals requires investment in technology and infrastructure as well as the willingness to align processes and employees with the new technology.
Digital transformation doesn't just affect individual departments in companies. If it is taken seriously, the changes brought about by digitalisation will permeate the entire organisation - and should therefore ideally be driven forward centrally. However, a centralised approach to the introduction and implementation of digitalisation projects is not the only important factor. Often, a digital product is also needed in which the threads come together.
There is no website or broschure which can replace a personal meeting to talk about your goals and topics. We are looking forward to an appointment on site.
Competence Center Lead Manufacturing Industry Andreas Kuhl mi-sales@adesso.de
