Customer satisfaction in production

Increasing customer value with CXM

Challenges in service

Manufacturing companies face a variety of challenges in the area of customer service. On the one hand, there is considerable pressure on margins in mass business, which is exacerbated by external influences such as digitalisation, supply chains and market diversification. As a result, the cost-to-serve (costs for processing service requests) is becoming a particular focus. These costs can be reduced by up to 75% through the use of automation and AI in billing and customer service processes.

Internal factors also pose a challenge for manufacturing companies. The heterogeneous system landscape makes it difficult to obtain a comprehensive overview of customer data. At the same time, unsynchronised contact channels, a lack of self-service options and aborted repair and maintenance processes due to an inadequate database lead to further problems. The result is frequent contact cancellations or cost-intensive repeat assignments. To ensure a smooth customer experience and high service quality, companies need to invest more in improving their service.



Shaping the customer service of tomorrow

We support you in integrating all service-relevant channels, customer data and processes into a modern service infrastructure. With AI-supported services such as voicebots, chatbots, intelligent route planning and worker assistance functions, we shorten process throughput times and automate routine tasks. By integrating your CRM or ERP system into the service process, we enable a comprehensive 360° view of your customers.



Transform your service centre into a profit centre

Our service transformation includes comprehensive performance measurement. We focus on key metrics such as revenue (e.g. commodity costs), gross profit (e.g. costs for new customer acquisition and existing customer handling) and first time fix rates (successful first-time fixes). These key figures help you to continuously increase customer value over the targeted service life.

Together, we evaluate the maturity of your service offering through assessments, workshops and interviews and develop a future-oriented project roadmap to transform your service centre into a profit centre. The focus here is on optimising your core processes in the areas of billing, sales, maintenance and customer service. We focus on AI-supported processes such as

  • Real-time translations
  • Mood recognition
  • Automated logs and repair reports
  • Remote maintenance assistance
  • Geodata-based route optimisation
  • Suggestions for answers and cross-selling
  • Real-time coaching based on relevant customer information


More exciting content

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    In our blog we take you on an exciting journey through the adesso world. Among other things, we report on technologies, methods, topics that move customer experience or our own experiences. Learn more about our projects, orders, customers, cooperations and other activities. To the blog posts

  • Towards excellent customer service

    Hotline, chat, help desk and social networks - customers are becoming increasingly accustomed to top service on all channels. Often even before the purchase in the form of good advice. To fulfil these wishes, companies need an end-to-end service platform in the cloud. After all, good service must always be available across all channels and at all times. Learn more

  • Customer reference: toom

    We developed the "Service Companion" for toom, which speeds up customer service and makes it more efficient. Stephan Hartje, Head eCommerce CORE at toom, says: "With the Service Companion, our customers get answers much faster. That's the most important thing. At the same time, our agents have to spend much less time laboriously searching for the right information or waiting for answers from colleagues in other areas. Service Companion has enabled us to significantly increase our efficiency." Learn more


Would you like to tackle service transformation with us?

Would you like to find out more about our portfolio? I look forward to talking to you.

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