Fennica Gaming, a subsidiary of Finland’s government-owned lottery company Veikkaus, is a new IT provider for games and solutions in the gaming industry. The company has used its in-depth knowledge of the interests of lottery players to develop state-of-the-art online scratch cards (eInstants) as a new online feature for lottery companies. The online scratch cards are designed in such an attractive way that they make playing more fun and give customers a more enjoyable lottery experience. Fennica Gaming has chosen adesso as its first iGaming platform integration partner for GaaS (Games as a Service) solutions to integrate the new range of games into the LotteryForce platform, which is the established iGaming system provided by lottery expert adesso. The two partners can therefore jointly market the software for the online scratch cards to interested lottery companies as part of an international iGaming platform integration service.
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adesso launches platform collaboration with Fennica Gaming
adesso and Finnish software developer Fennica Gaming have launched an iGaming platform collaboration. The aim of the venture is to integrate eInstants – Fennica Gaming’s online scratch cards that are popular among Finnish customers – into adesso’s state-of-the-art iGaming platform LotteryForce, and then to offer this enhanced portfolio of games on the international lottery market. adesso will present the new offering for the first time at the World Lottery Summit 2022, which begins in Vancouver on 16 October.
Joni Hovi, Senior Vice President at Fennica Gaming, highlights the benefits of the collaboration with adesso: “We want government-owned lottery companies around the world to benefit from the special features our eInstants offer to their customers. Throughout the platform integration, we were won over by the excellent technical expertise and high level of specialist knowledge shown by our partner. Working closely with a player of adesso’s stature – a company that has been operating successfully in the international lottery business for many years – makes us feel confident about marketing our product to government-owned lotteries.”
Joni Hovi, Senior Vice President of Fennica Gaming: "We want state lottery companies worldwide to benefit from the advantages of our eInstants. With Partner adesso we feel well positioned for the sales business with state lotteries." (Copyright: Veikkaus)
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