The order from Deutsche Bahn marks an important milestone in the partnership between adesso and bluplanet. adesso has been a strategic investor in Germany’s leading Salesforce reseller for around a year. This partnership enables both companies to combine their strengths and offer comprehensive and innovative CRM solutions to major customers such as Deutsche Bahn.
The CRM Suite from Salesforce enables Deutsche Bahn to optimise the management of its customer relationships. Tools for functions such as sales, customer service or marketing are integrated on a central platform. This creates a 360-degree view of the customer, enabling personalised interactions and well-founded business decisions. DB Systel offers the Salesforce CRM Suite to all companies within the Deutsche Bahn Corporate Group as one of several solutions, with the companies making their own selection.
